Set the Strategy
Platform jobs, pillars, and the growth model agreed upfront. Two weeks, one plan.
Grapes Worldwide is a social media agency that makes brands earn their place in the feed, with platform-native content and community reported in growth, not applause.
Get a Free Social Audit
-1764584963.webp&w=256&q=75)
-1764574811.webp&w=256&q=75)
-1764578467.webp&w=256&q=75)
The feed is the most competitive shelf on earth, and it is rented. We run social like a product: a strategy that says what each platform is for, native content built for how that platform actually behaves, and a community operation that treats every comment like a customer moment. Reporting ladders to growth and pipeline, because applause does not pay for next quarter's budget.
Rhythms that keep the brand present without flooding the feed or the team.
Content made for how each feed actually behaves, not one video cropped five ways.
Comments, DMs, and crises handled as customer moments, in the brand's voice, at speed.
Creators briefed on strategy and measured on outcomes, not follower vanity.
Ads built for the feed's rules and tested like direct response, because most brand content fails as paid.
What the market says when you are not in the room, turned into decisions, weekly.
One ladder from reach to revenue so social defends its budget with evidence.
Five stages, one goal: social that compounds audience, community, and contribution to pipeline. Proven on consumer, fintech, and B2B brands across five countries.
Platform jobs, pillars, and the growth model agreed upfront. Two weeks, one plan.
Calendars, formats, and production lines that ship native content weekly.
Responses, listening, and moments handled at feed speed.
Winning organic formats converted into tested paid creative.
Reach to revenue, monthly, with the next quarter's bets sized.
Agentic social operations put autonomous AI agents inside the monitoring and versioning workflow. They listen across platforms around the clock, flag trends before they peak, draft platform variants from approved masters, and surface community moments needing a human. At Grapes, every agent workflow ends at a human desk, where a named social lead reviews, corrects, and approves before anything posts.
Agents surface rising formats and conversations before they peak.
Strategists judge brand fit before briefing.
Agents adapt approved content into platform-native versions.
The social lead approves every post that ships.
Agents flag comments and DMs needing response or escalation instantly.
Community managers reply in the brand voice, human written.
Agents track sentiment shifts across platforms in real time.
Leads decide when a moment needs a response.
Agents report which formats are winning, daily.
The social lead reweights the calendar.
Dashboards laddering reach to community to pipeline, in plain language.
Your strategist owns the monthly review and next move.
What changes for you
AI multiplies our output. It never replaces our judgment.
The questions CXOs ask us before signing, answered straight.
Social strategy, content calendars, platform-native production, community management, creator collaborations, paid social creative, social listening, and growth reporting. The deliverable is a social operation: present, native, responsive, and defensible in a budget review.
No. Two platforms run well beat five run thinly. We choose by where your buyers actually decide and what your team can sustain, and we say so in writing when a platform is not worth your money.
Cross-posting crops one asset to fit five feeds and fits none. Native means the idea is re-expressed per platform: the Reel behaves like a Reel, the carousel teaches, the thread argues. Same strategy, different grammar, measurably different performance.
Yes, when it is built to and measured on a ladder: attention, community, demand capture, and assisted revenue, with paid amplifying proven organic. Applause metrics are reported, but they are never the business case.
Yes: response operations at feed speed, escalation paths agreed before incidents, and a moderation line the brand can defend. Most social crises are community moments handled ninety seconds too late; speed with rules is the entire defence.
Agents listen around the clock, surface trends pre-peak, draft platform variants from masters, and triage community moments instantly. Every agent workflow passes a human checkpoint where a named social lead approves what posts.
Three reasons clients cite. Our social fed 189% install growth and 145% organic view growth. Content, community, and paid sit in one team, so winners scale the week they win. And reporting ladders to pipeline, not applause, from five offices worldwide.
Social Strategy
What each platform is for, what the brand will be known for there, and how it ladders to growth.