To expand the presence of Zupee in the realm of skill-based online gaming and cementing its leadership position in Ludo, while also offering an array of engaging casual and board games.
By joining forces with Kapil Sharma, Zupee aimed to celebrate the widespread popularity and sentimental bond people have with the game of Ludo, honoring the affection it holds in the hearts of the nation.
'India Ka Apna Game’ celebrates the bond and popularity of Ludo, honouring its connection among the masses.